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Recruiting Brief

Bayard is delighted to welcome Anthony Andre as VP, Client Strategy

09.10.2018 / Zachery Tweddell

Director, Marketing & Innovation

    New York, NY – September 10, 2018 – Bayard Advertising Agency, Inc., a full-service digital advertising agency focused on recruitment advertising and employment branding, is delighted to welcome Anthony Andre, as Vice President, Client Strategy. In his new position, Anthony will play a key role as Bayard continues to deliver strategic solutions to…


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Developing an understanding of your candidate audience…

08.27.2018 / Zachery Tweddell

Director, Marketing & Innovation

    Why do we work?   Sure, we wouldn’t work if we didn’t get paid, but that’s not why we do what we do. Generally, according to Barry Schwartz in his TED Talk on the way we think about work, those who are happy in their roles find work to be “challenging, stimulating, engaging,…


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Four Ways to Attract STEM Candidates

08.15.2018 / Zachery Tweddell

Director, Marketing & Innovation

    Before we dive into exactly how we recommend positioning your brand to STEM candidates, let’s first understand the challenges that exist for employers.     Why are STEM candidates so hard to find and engage?   The growth of STEM has contributed to a plethora of problems for employers, making it more difficult…


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Press Release: Eric Holwell Returns to Bayard

08.13.2018 / Zachery Tweddell

Director, Marketing & Innovation

Bayard’s Continued Growth Highlighted by the Return of Eric Holwell as SVP, Strategy!   We’re delighted to welcome back Eric Holwell, as Senior Vice President of Strategy. In his new role, Eric will help drive the strategic direction and operational execution of Bayard’s digital talent attraction services, building upon the strengths of Bayard’s recruitment advertising…


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The Cause & Effect of Candidate Ghosting

07.30.2018 / Zachery Tweddell

Director, Marketing & Innovation

    A new trend in the recruitment industry is that candidates are starting to “ghost” potential employers. Now, what exactly is “ghosting” and how does it apply to recruitment? By definition, ghosting is the practice of suddenly ending all contact with a person without explanation, especially in a romantic relationship.   Makes sense in…


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What does a client really mean to you?

07.20.2018 / Zachery Tweddell

Director, Marketing & Innovation

  by Mike Tsugranis     What does a client really mean to you?   This is such a simple and profound question all in one.   It’s also a very important consideration, as the cost of “poor service” is much more than a rounding error.   Consider the following:   *In the U.S., poor…


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We’re delighted to announce the arrival of Andy Roane as Senior Vice President, RPO!

07.16.2018 / Zachery Tweddell

Director, Marketing & Innovation

New York, NY – July 16, 2018 – Bayard Advertising Agency, Inc., a full-service recruitment advertising agency, is pleased to announce the addition of Andy Roane to the team as Senior Vice President, RPO. In his new role, Roane will drive the strategic direction and operational execution of Bayard’s RPO business, building upon the strengths…


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Is relocation a viable option for filling high need roles?

07.10.2018 / Zachery Tweddell

Director, Marketing & Innovation

  With the market becoming increasingly saturated for employers and the candidate pool dwindling, should employers utilize relocation packages more frequently? In this study, we will answer the most common questions and leave you with a clear view of the job market as it relates to the relocation of candidates and employees.   On a…


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We’re delighted to announce the arrival of Sheila Spinner as VP, Client Strategy!

07.09.2018 / Zachery Tweddell

Director, Marketing & Innovation

New York, NY – July 9, 2018 – Bayard Advertising Agency, Inc., a full-service digital brand agency, is pleased to announce the addition of Sheila Spinner to the team as Vice President, Client Strategy. Sheila brings a wealth of knowledge with 23+ years in the industry and over 13 years of developing client strategies at…


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The reasons that candidates join are NOT the reasons they stay.

06.18.2018 / Zachery Tweddell

Director, Marketing & Innovation

  Not too long ago, good pay and competitive benefits would be enough to both attract and retain the type of talent your company needs to be successful. That’s no longer true. As the economy continues to grow and unemployment rates shrink, we are seeing a natural shift in the balance of power from employer…


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