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Recruiting Brief

  Social Media Creates A Qualified Candidate Pipeline Known throughout the industry as ‘The Original Regional Carrier’, Arnold Transportation Services is a full service truckload carrier. Founded in 1932, today it provides Irregular Route Truckload Service, Dedicated Solutions and Logistics Support to customers throughout the South Central and Midwest states.   Challenge: Using social media,…


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  In suffering arguably the most embarrassing loss in their history, the U.S. soccer team will now miss out on their first World Cup since 1986. A 2-1 loss to Trinidad and Tobago, a nation comparative in size to the city of Philadelphia, condemning them to a spectator role a next summers tournament in Russia.…


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The Evolution of the Job Seeker

10.11.2017 / Talent Aquisition


  As the recruitment marketing world continues to evolve, job seekers have become increasingly elusive. The days of sending a job seeker from a newspaper ad to a recruiter are long gone. Now, we find that the average job seeker will interact with you 17-22 different times before completing an application. Yes, we said SEVENTEEN…


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Hurricane Season by the numbers…

09.27.2017 / Talent Aquisition


What does the impact of Harvey & Irma mean for the people? In recent weeks, two major hurricanes have made landfall in the United States causing catastrophic damage to homes and businesses across Houston and much of Florida. It remains to be seen just how many billions of dollars will be needed to rebuild but…


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New York, New York – September 25, 2017 –  Devin DaRif has joined Bayard Advertising Agency Inc. as Vice President Employer Branding Insights in its New York City headquarters. Formerly Director of Employer Brand Solutions at WayUp, Inc., a digital platform connecting college students and recent graduates with employers, Devin comes to Bayard with an…


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How long will a job seeker spend reading my job posting?     Let’s find out how to make it 5 minutes well spent…   Over the years, job postings have evolved from a barrage of keywords to an inspiring story of what might be. While keywords remain relevant, a senseless string of gimmicky buzzwords…


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How does your brand stack up against the best?

08.30.2017 / Talent Aquisition


  The topic of employer brand raises many questions. Who owns ‘employer brand’ within an organization? What does an impactful EVP look like in my industry? Should the employment brand align with the corporate brand? And so on. While no two companies are exactly alike, we should take note of some industry trends. A recent…


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Bayard is bound for Music City!

08.11.2017 / Talent Aquisition


  Since 1923, Bayard Advertising has seen sustained growth over the years and currently has 13 domestic office locations, including its brand new headquarters in New York City, and growing global partnerships. But, why stop there?   As part of our continued growth and expansion, we have identified the need for a new office in…


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What does employee engagement really mean?

08.01.2017 / Talent Aquisition


  Today’s buzz word in recruitment is engagement. Why? According to a recent Gallup poll, 51% of employees in the United States are not engaged at work and have not been for some time.   As alarming as that statistic may be, many companies are addressing the problem without first knowing what it is. While…


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  Social media is becoming more and more essential to job seekers who are trying to learn about a potential job. What your company posts on social media can tell a job seeker a lot about the company and what it is like to work there. 57% of job seekers said that they used social…


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